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Now more than ever, people are turning to the Internet for the things they want to buy locally. In fact, 31% of consumers turn to a search engine first when they’re on the hunt for local products and services. And 43% of Internet searches today include a local identifier, indicating that people would rather type a few keywords into a search engine than go shuffling through the phone book.
Recent studies have shown that 86% of consumers who use Internet search engines to find a local product or service follow up with a phone call or in-store visit. And 61% of those end up making their purchase offline. As a small business owner, that means you can no longer afford to take your chances with mailers or phone book ads that may or may not be working.
Local Internet Marketing With Internet Business Group, is a breeze! Our team of local-search experts will help you create an effective online marketing campaign to target your local customers. Local Internet Marketing gives you ROI and tracking information that mailers and phone book ads can only dream of.
Take the first step in building your own customized Local Internet Marketing campaign today! Click here to get started or follow the links below to learn more about our Internet marketing solutions.
Integrated marketing coordinates the elements of the promotional mix – advertising, public relations, publicity, direct marketing and sales promotion – to produce a customer focused message. With the emergence of Web 2.0 and as we move towards Web 3.0, the internet provides a set of tools that allow people to build social and business connections, share information and collaborate on projects online. Web 2.0 centered around web applications and interactive information sharing such as blogs, RSS feeds and social networking. Web 3.0 is going to be a place where computers will be able to read web pages like humans. It is a place where Internet search engines and their “spiders” will troll the Web to find the user, your customer, exactly what they are looking for. We are already well down the Web 3.0 path.
